目 錄
一、新型所(站)概述篇 ................................................................1
(一)職能與流程管理 ..................................................................1
(二)管理模式建設(shè) ....................................................................2
二、新型所(站)建設(shè)篇 ................................................................5
(一)所(站)設(shè)置標準 ................................................................5
(二)所(站)功能分區(qū) ................................................................5
(三)所(站)物品配置 ................................................................6
(四)所(站)上墻標準 ...............................................................16
三、縣級局(營銷部)職能篇 ...........................................................19
(一)縣級局(營銷部)機構(gòu)及職責 .....................................................19
(二)所(站)機構(gòu)及職責 .............................................................21
(四)專賣辦(內(nèi)管組)機構(gòu)及職責 .....................................................32
(五)市場部機構(gòu)及職責 ...............................................................33
(六)稽查大隊機構(gòu)及職責 .............................................................35
四、新型所(站)運行篇 ...............................................................36
(一)黨建與業(yè)務(wù)融合管理規(guī)范 .........................................................36
(二)專賣管理規(guī)范 ...................................................................39
(三)營銷管理規(guī)范 ...................................................................63
1.市場營銷 .......................................................................63
2.客戶服務(wù) .......................................................................65
3.信息采集 .......................................................................69
4.終端建設(shè) .......................................................................71
5.消費環(huán)境建設(shè) ...................................................................73
(四)稽查管理規(guī)范 ...................................................................79
1.案件查處 .......................................................................79
2.涉煙案件情報共享與聯(lián)動制度 .....................................................83
(五)內(nèi)管監(jiān)督管理規(guī)范 ...............................................................84
1.重點客戶監(jiān)管工作規(guī)范 ...........................................................84
2.卷煙銷售大戶監(jiān)管工作規(guī)范 .......................................................87
(六)所(站)綜合管理規(guī)范 ...........................................................89
1.所(站)運行機制 ...............................................................89
2.所(站)管服協(xié)同 ...............................................................99
3.所(站)對標管理 ..............................................................105
4.所(站)人才激勵 ..............................................................110
5.所(站)運行評價 ..............................................................111
6.網(wǎng)格化管服助手使用 ............................................................ 117